Buyer discovery and shopping experience, from landing on the platform to proceeding to checkout. Covers product browsing, search, catalog, pricing, offers, deals, cart, watchlists, buyer onboarding, authentication, and marketing pages.

Everything from checkout through to order completion and after-sales. Covers checkout orchestration, payments, invoicing, order management, claims, wallet, BNPL, addresses, promotions, and vouchers.

Seller experience and operations. Covers seller portal, seller accounts, integrations, public API, order fulfillment, sale records, supplier order placement, and seller performance insights.

Supply-side data pipeline. Covers supplier stocklist ingestion, product data enrichment and categorization, offer creation, and product creation requests.